Like Twitter, the best way to use hashtags on Instagram is to find ones that make sense with your content. Instagram hashtags work by organizing and categorizing photos and videos. The #foodporn tag is brimming with mouthwatering posts of desserts, pizza, recipe videos, and so much more. Hashtags are clickable. Voila! Using these will attract bots, spammers, and others users who have no intention of engaging with you in any meaningful way. #Tweegram is best known for quotes, screenshots of Tweets, and memes. Select the photo or video you want to share, edited it as needed, and type your caption. Whenever you create a story be sure to add a few relevant hashtags. In general, working with hashtags is easy. Use the hashtag, #repost, to tell others on Instagram that you were inspired by this photo or video. Using hashtags is a critical part of a strong Instagram marketing strategy. Read HubSpot’s stance on Black Lives Matter here. On Instagram, Pinterest, and YouTube, your hashtags will go in the description area below your visual post (e.g., the photo or video). Marketing automation software. But, it is always wise to know a bit about the topic before actually starting to arm your marketing strategy. You could also consider running a contest with a branded hashtag to popularize the hashtag while also collecting user-generated content. If you are selling baby toys: use the “Mom” related hashtags so that they can see your products. We are trying the best to update the database with pupular and trending hashtags with our algorithm. Amazon played with this kind of hashtag mistake to promote Top Gear. It is common for people to include up to 20 hashtags in a single post, and many use the maximum they are permitted – 30 hashtags. For example, as the way people work out suddenly changed in 2020, Nike Los Angeles used the #playinside hashtag to feature local people getting active in their homes. Trusted by employees at 800+ of the Fortune 1000. That said, it is still really useful to have a list of hashtags relevant to the various kinds of content you post. Top Instagram hashtags related to #followforfollowback: #followforfollowback #follow #f4f #followme #followforfollow #follow4follow #teamfollowback #followbackteam #followall #followalways #followback. I recommend you use 30 hashtags in each post. These users are more likely to engage with your post because it is exactly what they were looking for. Do you know what to do and what to avoid with IG Stories hashtags? We wrote a full post about the benefits of social listening if you want to dig deeper into how this works. You could even create separate lists of hashtags relevant to the different types of posts you create. If you don’t want the hashtags to be visible in your story you can easily hide them. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. Before choosing a group of hashtags for your posts, take a look at the most common ones you can use and their categorizations. You can include up to 30 hashtags on a regular post, and up to 10 hashtags on a Story. That said, just because you can use that many hashtags for Instagram doesn’t mean you should. As long as your account isn't private, people will be able to find you via the hashtag.". Instagram offers so many different filters to help enhance photos, it's practically assumed that any picture on Instagram has been edited. A post shared by Mathew chronic (@clarkson_and_memes). If you tag a post with #wanderlust, for example, your content must be something globetrotters will want to comment on, like, and share. For instance, #marketing is incredibly broad and attracts all types of posts. You can then let your audience know about your hashtag by including it in your Instagram bio and highlighting it in your captions and Instagram Stories. Source: Instagram. To search for a hashtag on desktop, enter the hashtag including the # symbol into the search box. Hashtags are essentially Instagram's sorting process. Well, no. But depending on your brand and the purpose for your photo, I would say find your sweet spot and post somewhere between 10 and 20 a post. They can help your posts reach a target audience, attract followers in your niche, increase engagement, and develop a more positive and recognizable brand image. Don’t copy and paste your whole saved list onto every post. It can also be particularly helpful to research what influencers in your industry are hashtagging — by definition, influencers are people with a large social media following, so they must be doing something right. You’ll also see a list of other popular Instagram hashtags using similar words, with post counts included too. How to Copy Hashtags from Instagram Posts. Top Instagram hashtags related to #motivation: #motivation #motivationalquotes #motivational #motivationmonday #motivationalquote #MotivationalSpeaker #motivationalmonday #motivations #motivationquotes. A classic but a goodie. When you use a hashtag, your post will appear on the page for that hashtag. Add this hashtag to your content for a chance to be reposted. If it doesn’t show up, it’s banned. Unlike Twitter, where most people recommend that you should not use more than two or three hashtags in a single tweet, Instagram encourages large-scale hashtag usage. Once your post is published, simply click the speech bubble icon under your post to leave a comment. Like individuals, you can also use daily, acronym, and holiday hashtags to engage in trending conversations. Instagram’s search tool can give you some additional information about which hashtags the people you follow care about. Landscapes are a popular starting point when figuring out what to post on Instagram, according to Jumper Media, and they fit into this hashtag perfectly. And that’s not a good look. Throughout the years, humor has taken different forms — comedy sitcoms, stand-ups, knock-knock jokes, and more. Maybe you’ll discover new hashtags to add to your repertoire. How to hide Instagram hashtags in a comment: How to hide Instagram hashtags in the caption: You can also use hashtags within the caption itself without them being super-visible. Type you chosen hashtag in the caption box. How many Instagram hashtags do you use when you post? hbspt.cta._relativeUrls=true;hbspt.cta.load(53, '7769d52b-4310-4109-824f-5b17a7313ebe', {}); Originally published Feb 11, 2021 7:00:00 AM, updated February 11 2021, The Ultimate Guide to Instagram Hashtags for 2021, ultimate course on using Instagram for marketing, Best practices for using hashtags on Instagram, How to use hashtags on Instagram for business, Read HubSpot’s stance on Black Lives Matter here, 18 Instagram Apps to Make Your Posts Stand Out, The 150 Best Instagram Captions for Every Type of Post. You don’t necessarily want to model your competition’s strategy too closely, but taking a look at the hashtags they use can give you some good clues about what’s working for others in your industry. Use the hashtag, #repost, to tell others on Instagram that you were inspired by this photo or video. #Quarantine is the quintessential COVID-19 hashtag and has no defined aesthetic or subject matter. Here’s some more information about how to set up search streams so you can keep track of multiple Instagram hashtags easily on one dashboard. If your account is about fitness: use “Fitness” related hashtags. 10? Hashtags are super simple to use. If you add hashtags later, either through a comment or by editing the caption, this won’t bump your post up for recency. Top Instagram hashtags related to #likeforlike: #likeforlike #followme #like4like #liker #likes #l4l #likes4likes #love #likesforlikes #liketeam #likeback #likebackteam #likeall #likealways. #cute #cutedog #cutebaby #cuteness #cuteanimals #cutecat #cutepetclub #cutenessoverload #cuteboy #cutedogs #cutecouple #cutepuppy #cutest. They can build a community, make your account more visible, or simply attract like-minded individuals to your account. This hashtag is used to post everything related to nature, including mountains, rivers, and wild animals. If you use a hashtag on your Story, it could be included in the relevant hashtag Story, which also appears on the hashtag page. This hashtag is a surefire way to attract more followers and repeat visitors. Get in on a trending community of workout warriors with photos and videos from your best exercise sessions, using the #fitness hashtag to share the moment. If you search #marketing, you'll find pictures of restaurants, inspirational quotes, before-and-after hair style pictures, and memes. The above hashtags might have helped define Instagram over the last year, but there are still plenty more that end up trending every year. You don’t need to use 30 hashtags in every post! This is a good practice to put in place every time you add a new hashtag to your repertoire. Use this hashtag to signal that you’re on Instagram and that you have something worth sharing. We're committed to your privacy. To add a line break, place the text cursor at the end of your caption and hit Return. #Likeforlike is similar to the #followforfollow hashtag. Narrowing your hashtag topic is important, but we'll get to that next. Free and premium plans, Customer service software. On any hashtag page, right above the “Top” and “Recent” tabs, you’ll find a list of related hashtags that you can scroll through by swiping left. There’s no right number of hashtags for every business, or even for every post by the same business. Each hashtag is an opportunity to get your post in front of people. Top Instagram hashtags related to #instagood: #instagood #instalife #instalike #instapic #insta #instacool #instafollow #instaphoto #instagramers #instamoment #instagramhub. No worries. Selecting the "Tags" option will enable you to search hashtags and related hashtags based on the popularity of each one. For smaller businesses with limited budgets, Krystal Gillespie says that, "an excel sheet is the best way to start. If you have a more advanced social media team, you might want to consider a tool like Iconosquare, which automatically stores top hashtags and provides reports on which hashtags reach the most people. They will be hidden completely until users navigate to the comment section. Editor's note: This post was originally published in July 2019 and has been updated for comprehensiveness. Want to know how to do that? Hashtags are an important way to expand your Instagram audience. This hashtag is for the best of the best when it comes to delectable treats on Instagram — find the most original, delicious, and tantalizing food pictures on the internet under this hashtag. Top Instagram hashtags related to #quarantine: #quarantine #quarantinelife #quarantineandchill. Top Instagram hashtags related to #fitness: #fitness #fitnessmotivation #fitnessmodel #fitnessaddict #fitnessgirl #fitnessjourney #fitnesslife #fitnesslifestyle #fitnessgoals #fitnessfreak #fitnessfood #fitnessgear #fitnessinspiration. Save time and get results. Top Instagram hashtags related to #nature: #nature #naturephotography #naturelovers #naturelover #nature_perfection #naturegram #nature_brilliance #natureaddict #nature_shooters #naturephoto #naturelove. The maximum amount of hashtags you can use in an Instagram post is 30. You can also add up to ten hashtags on an Instagram Story, but beware of making the story appear too cluttered. Here, you'll find some of the most noteworthy images on the platform — images of beautiful spots around the world, award-winning photos, yummy recipes, adorable animals, and so much more. Hashtags are also part of Instagram’s “language,” so to speak. How many Instagram hashtags can I use in 2020? Use this hashtag if you want to increase engagement on your Instagram account, telling users that you'll like their photo or video if they like yours. You might promote the name of your business, e.g. More doesn’t necessarily mean better. Whether you’re a social media manager at a company, an owner of a small business, or a sole proprietor, you can use the following hashtags to get more visibility on Instagram. 2. This is the trickiest item on the list, but if done successfully, it can pay off big time. Only post using a trending hashtag if it really makes sense for your business, and for the specific content in your post. Instagram is unique in that a user could be scrolling through the #photography posts and see National Geographic and professional photos next to amateur photographers. How to use hashtags: As an Instagram browser, to use a hashtag, simply tap on a tag from within a photo, or use Instagram’s search box and select the tag search function. #Cute puts your content in a pool of Instagram photos and videos that elicit "awes" from all over the Instaverse. If you're unsure of the technical process for hashtag searching, here's how: To search hashtags on Instagram, tap the magnifying glass at the bottom of your screen, then tap the search bar at the top. Hashtags are highly versatile little pieces of text. Getting the hang of their preferred and what demographics would help them promote their brand can assist business owners to apply Instagram hashtags with ease. Even more, they might even ban your account, because using identical hashtags could make it look like you’re spamming users. If you think your puppy is the cutest puppy that ever lived, it deserves a photo with this esteemed hashtag. Open a scheduled Instagram post in the Later desktop app Paste your Instagram hashtags into your caption Add a few returns (5-6 should do it) to move your hashtags further down Select either “notification” or “auto publish” for publishing Make sure to follow your branded hashtag, both within the Instagram app and using a stream in your social media dashboard, so you can monitor how it’s being used. Now that you know some basic dos and don’ts, let’s take a look at the top Instagram hashtags for the year. Think about the answers to these questions as you’re picking out which hashtags to use on your post, and decide which would be relevant to what your customers are searching for. The more hashtags you use, the more chances you have to be seen by different people. To add a hashtag to your Instagram Story, simply tap to add a sticker and select the hashtag sticker. Top Instagram hashtags related to #beautiful: #beautiful #beautifuldestinations #beautifulday #beautifulview #beautifulplace #beautifulcuisines #beautifulplaces #beautifuldestination #beautifulnature. It's always a good idea to include man's best friend in an Instagram post — your followers will love it and you're almost guaranteed dozens of heart emojis in your comments. Here's the thing, though: with great power comes great responsibility (#spiderman).
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